Social Graces
Social Graces is a boutique design and marketing agency that has serviced a vast range of clients for over 30 years, including Fortune 500 companies worldwide. While working at Social Graces, I rebranding the company to give it a revamped logo and image. The intention was to refresh the look and strategically reposition the company to appeal to new clients, while maintaining our corporate image and current clients’ brand association. The rebrand consisted of modifying the company’s iconic column symbol and introducing a new, bold accent color, paired with minimalistic, refined brand elements. The new identity proved to be successful and was well received by clients, both old and new.
Role
Re-branding
Logo Design
Corporate Identity
Art Direction
Web Design
Marketing Collateral